Sometimes all you need is the title, dimensions, and medium (and plenty of hashtags so collectors can find your art) à la Victoria It’s the “It” New Place to Discover Art You can tell your story, share your inspirations, disclose snippets of your creative process, and more, without words. Instagram is built to let you craft a socially-engaging gallery of your art so people can follow along. And, words aren’t even necessary, so there is nothing to take away from your work. It allows your art and imagery to show through in their purest forms. It’s Perfectly in Line with Your TalentsĪs you know, Instagram is a primarily visual platform which means it could be absolutely perfect for you. Also, the Hiscox Online Art Trade Report 2014 revealed that “75% of the online art buyers surveyed said that the primary advantage of buying online was the ability to find art and collectibles that they otherwise would never find in a physical space.”Ģ.

Instagram even has a Search & Explore section where art collectors can scope out your art by searching for hashtags. That’s a massive number of new eyeballs to potentially view your art–eyeballs that are attached to pocket books, that is. Instagram has over 400 million monthly active users and over 75 million daily active users according to the DMR. Here are seven reasons why you need to hop on your phone and start enjoying the rewards of Instagram. And, you never know what sales and opportunities your account might lead to. From its visual nature and ease of use–not to mention all those collector users–this app could easily become your new favorite way to share your art and creative spirit.

Thinking about Instagram, but not too sure how it can benefit your art business? View it as just another marketing burden? Well, unlike other social media platforms Instagram seems to be tailor made just for you.

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